Which is a best practice for optimizing a landing page for AdWords?

How to build a quality AdWords landing page is a question we are asked a lot. As Mike has found out, get the content on your landing page wrong and your campaign can get into all sorts of trouble. So let’s take a look at which is a best practice for optimizing a landing page for AdWords?

But building a landing page that Google will love, is not actually that hard. But, what you need to remember is that it is not just your landing page that AdWords judges, but your entire website.

1) The Basics

Your website must include all of these pages:

  • About Us Page
  • Contact Us Page
  • Terms and Conditions Page
  • Privacy Policy
  • Sitemap

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Interior Design Jobs and Architecture Schools

Why work for a living when you can design interiors for a living? Check out this post about interior design schools and prepare for a successful interior designing career. You may well have what it takes to be a successful interior designer! Let’s take a closer look at Interior Design Jobs and Architecture Schools.

Certification Required to Become an Interior Designer

Because of the enormity of the task at hand, twenty-two states plus the District of Columbia require licenses before you can legally practice interior design. And in order to be eligible to take the National Council for Interior Design Qualification exam, you must have at least six years of education and work experience in the field, including two years (at least) of post-secondary education.

If your state does not require certification before you enter the field of Interior Design, you may wish to join an association with a reputable, professional standing to underscore your commitment to your career. Certainly, this would help to lure clients and attract potential employers.

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Helpful Tips on How to Build a Website

If you go about it the right way it is possible to build a website quickly. In this article, I will suggest some useful tips and steps you can follow to get your website up and running quickly. So check out these helpful tips on how to build a website.

  • Use quality hosting. Website hosting has come down in price, but you need to avoid free or very cheap hosting.  Look for hosting companies that have a proven track record. This is extremely important because you cannot make money if your website is not online where people can find it.
  • Consider installing it as a WordPress Blog. This is one of the easiest ways to build a website quickly. There are many fantastic WordPress themes available to pick from that you really can come up with a great-looking website. Plus when you blog it is very easy to build the pages and to continue to add content in the future.
  • Plan out the content you will start with. Put some thought into what your website will be about. If you do go the blog way choose your categories carefully, but understand that you can always make changes to it later. Develop a keyword list that you will be building your web pages around.

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Startup Marketing

This month I’m going to spend some time explore StartupMarketing strategies and how they can impact your business as well as the content you share with your audience and community. This is the first in a series of posts I’m going to share the next few months and if you’d like to explore the idea a bit more, check my upcoming posts about Startup Marketing.

Startup Marketing is critical to the success of your business. Why? Because without them a sale is just a sale. Possibly a one-time-only sale. But apply backend marketing strategies, and now you have a customer who is invested.

Now you have a customer who has not one, but two experiences buying from you. And that customer (if you approached the backend sale correctly) now feels appreciated, catered to and well-served.

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